Be What You Want to Become

Be What You Want to Become

Let me ask you a question — or four — my friends. Have you ever wanted to be “the featured person”? Interviewed on more podcasts? Have you wished you were a recognized speaker? Or a guest blogger on a website you follow, subscribe to, and love? Early in my career...
Is Your Call to Action Worthy of Clicks?

Is Your Call to Action Worthy of Clicks?

You’ve profiled your ideal website visitors, crafted content that targets their problems, challenges, and needs, and created an offer that leads them to the next stage of the buying process. So what will make website visitors actually click your call to action?