How to Grow Your LinkedIn Audience the Right Way
As the premier business networking platform, LinkedIn has nearly 700 million members. The platform is so effective that it’s responsible for 80% of B2B marketing leads from social media. Basically, if you’re not focused on your business’ LinkedIn presence, you’re not...The Mentee Keys to Mastering Your Health, Wealth, and Relationships
As the African proverb says, “if you want to go fast, go alone. But if you want to go far, go together.” Success doesn’t happen overnight, and it certainly doesn’t happen alone. The most successful people in business, athletics, entertainment, and others did not...Are You Posting Enough on Social Media? (And More Questions for Your Business)
The great thing about social media? There’s always a fresh influx of content! The latest statistics show that 3.6 billion people — or nearly half of the world’s population — use social media in some form. Of those users, 54% use social media to research brands and...The Top Best Practices for Using User-Generated Content
Word-of-mouth marketing is alive and well in the form of user-generated content (UGC). Happy customers tweeting, snapchatting, and instagramming your products is one of the most effective — and free — forms of advertising. In fact, a reported 37% of consumers look to...10 Creative Ideas to Ignite Your Account Based Marketing Strategy
Building pipeline typically involves a net and/or a spear approach to your outbound strategy. Messaging and targeting within a net are typically broader, enabling sales and marketing teams to reach a higher number of prospects (though not all are necessarily “right”)....How to Create and Promote Live Webinars & Events on LinkedIn
Schedule a No-Cost Consultation Hello friends, Connor Dube here, Director of Sales and Marketing with Active Blogs. Hope you’re having a phenomenal day week wherever and whenever you’re watching this listening to this I really appreciate it uh before I...Thinking of Starting a Podcast? Here are 3 Things to Do First
Podcasts are on the rise and many businesses are taking notice. Not only do podcasts provide an exceptional format that enables listeners to engage with the content when and where they want, the natural, conversational tone of the medium makes the content easy to digest. Interested in starting or improving your business podcast? Here are three things you need to do to establish a sound foundation for success.